Director of Advertising
Constellation Marketing
Sobre a vaga
TO APPLY: Complete the questionnaire here: https://forms.gle/thqgNGy3ZKXcuAPFA
KEY BENEFITS:
- 100% Remote Position - Work from Home!
- Year-end bonus based on individual performance/company profit
- Flexible, generous PTO policy
- Competitive salary
- Amazing, friendly team
JOB DESCRIPTION:
We're looking for a talented Director of Advertising to lead our Ads team. In this role, you will oversee a team of PPC Specialists, manage escalations on our highest-budget accounts, and own strategic direction across Google Ads (PPC and LSA), Meta, and any additional advertising services.
Although you will not be doing the day-to-day work on every account, you are ultimately accountable for ensuring our clients' ad accounts are properly onboarded, built, optimized, and kept compliant with legal advertising standards. We measure success based on our clients' advertising ROI.
Must-have qualifications:- Experience managing an ads team
- An advanced understanding (ideally 5+ years experience) of Google PPC and Local Services Ads
- An advanced understanding of conversion tracking deployment, including third-party lead-tracking platforms and Zapier-based integrations
- Experience in the legal vertical and a working knowledge of legal advertising compliance
- Self-sufficiency, strong desire to “own” your department
- Eagerness to research, test, and roll out AI-assisted tools and proactively innovate/find solutions
Nice-to-have qualifications:- Bilingual in English and Spanish
- Have experience running Meta Ads, Bing Ads, or managing internal/in-house lead-gen campaigns
This role will work a US business day schedule.
CORE EXPECTATIONS:
1. Be Fully Engaged. We are completely committed to this company / mission and determined to do whatever it takes to help our clients win. It’s in our DNA to go above & beyond the call of duty. We give it our all and are always looking for ways to raise the bar.
2. Be Resourceful. We take pride in figuring things out and solving problems without being given exact step-by-step instructions. If we get stuck, we try to solve it ourselves before asking. If it’s something you could have solved by contacting support or doing a Google search first...then we do that.
3. Be Responsive. We are on top of the ball & quick to reply when a team member sends a message. We always close the loop.
4. Be A Team Player. We understand the WE is greater than I. We don’t take a “that's not my job” perspective but always look to bring new ideas & offer a helping hand. We look for ways to improve things, make suggestions and enhance the way we operate.
5. Be Passionate. We LOVE what we do and are passionate about helping the team be the best it can be. We truly enjoy learning & developing our skills.
ABOUT CONSTELLATION:
Constellation Marketing is a rapidly growing digital marketing firm based in Atlanta, Georgia, and founded in 2017. Our international team includes around 25 employees and contractors, and our clientele has grown to 85+ clients in that time. Our monthly marketing programs, centered on SEO and digital advertising, are specifically built to drive growth at law firms. We have a track record of helping law firms move from relying on referrals to producing game-changing business growth-- and we have the data to back this up. Our high retention rate among clients is a testament to this fact.