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Content Producer & Marketing Operations Specialist (Remote | LATAM Only) (English)

Purple Hiring

Remoto 100%FreelanceBrasil

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A empresa Purple Hiring está contratando para o cargo de Content Producer & Marketing Operations Specialist (Remote | LATAM Only) (English) em: Brasil | LinkedIn

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Content Producer & Marketing Operations Specialist (Remote | LATAM Only) (English)

Purple Hiring

Brasil

Content Producer & Marketing Operations Specialist (Remote | LATAM Only) (English)

Purple Hiring

Brasil

Há 1 mês

25 candidaturas

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Content Producer & Marketing Operations Specialist (Remote — LATAM Only)

About the Role.

We're looking for an experienced Content Producer and Marketing Operations Specialist to become the creative and operational right hand to a successful Greater Boston Realtor, influencer, and creator.

This is approximately a 70% content creation and editing, 30% executive and administrative support role.

You'll be joining an established ecosystem with an engaged audience, a distinct brand voice, an extensive content library, proven templates, brand assets, and working systems. You won't be starting from scratch. Your job is to learn the brand quickly and turn a constant flow of ideas, footage, voice notes, local news, events, listings, and property tours into polished, high-performing content.

This is not a traditional Virtual Assistant or basic social media role. We need someone who can understand an idea, see what it could become, execute it well, and move confidently to the next priority without step-by-step direction.

This is a full-time, remote position open to LATAM candidates only, Monday to Friday, 9:00 AM – 6:00 PM EST.

Excellent written and spoken English is required.

Responsibilities

Content Strategy & Creative Direction

  • Turn rough ideas, voice notes, footage, articles, events, and conversations into finished Reels, Stories, carousels, YouTube videos, blog content, emails, and graphics.
  • Write and refine hooks, captions, titles, calls to action, and scripts in the founder's established voice.
  • Edit polished short- and long-form video using CapCut, and create professional visual assets in Canva using existing branding and templates.
  • Adapt Coffee & Contracts resources so they feel authentic to the brand rather than generic.
  • Repurpose strong content intelligently across Instagram, YouTube, email, Google, and the website instead of simply cross-posting.
  • Review the existing library of drone footage, videos, photos, and shared folders to uncover unused content opportunities.
  • Help plan what the founder should record, including shot lists and content ideas for events, listings, neighborhoods, and property tours.
  • Optimize titles, descriptions, blogs, and supporting content for organic search and long-term discovery.
  • Carefully check published content to ensure captions, formatting, thumbnails, tags, and links appear correctly.
  • Monitor performance and help identify what should be repeated, improved, or discontinued.

AI, SEO & Systems

  • Execute against and improve existing strategic resources, including SEO research, competitor analysis, content calendars, and AI-supported workflows.
  • Use Claude and ChatGPT to accelerate research, writing, organization, content repurposing, and workflow management while preserving the founder's authentic voice.
  • Apply AI and automation to make repetitive work faster, more organized, and more scalable. You don't need to be an advanced AI engineer.

Executive & Administrative Support

  • Turn voice notes and conversations into clear tasks and next steps.
  • Maintain Trello and keep projects, deadlines, and deliverables moving.
  • Follow up with collaborators, vendors, partners, and other stakeholders.
  • Maintain organization in Lofty CRM and help ensure leads are captured, routed, and followed up with.
  • Support existing tools and marketing systems, including ManyChat, Flodesk, Stan Store, and Google Business Profile.
  • Keep files, footage, and brand assets organized and easy to find.
  • Notice loose ends, anticipate next steps, and help document and improve repeatable workflows.

Requirements

  • Excellent written and spoken English.
  • Strong content strategy and digital marketing experience.
  • Advanced Claude AI user.
  • Strong understanding of SEO and organic content marketing.
  • Deep understanding of Instagram and YouTube.
  • Highly skilled in CapCut and Canva.
  • Understanding of automation and a systems-driven mindset.
  • Ability to analyze competitors and turn research into actionable creative ideas.
  • Strong project management and organizational skills.
  • Ability to learn an established brand voice quickly.
  • Proactive enough to tell the founder what she should record next.
  • Genuine interest and passion for real estate.
  • Pride in the details and quality of everything you publish.

Nice to Have

  • Experience with HeyGen and ElevenLabs for AI-powered video, avatars, voice, and content production.
  • Real estate, relocation, or local media experie