Influencer Marketing Manager, Games

About Joined Media Group

Joined Media Group designs custom influencer and marketing campaigns for gaming and other brands, tailored to the client's audience, market and budget. We cover the full campaign lifecycle: concept, production, post-production and optimization. Our edge is working with top creators and celebrities and pairing creative storytelling with strategic partnerships. The pace is fast, the team is collaborative, and we care about results.

The Role

You will lead planning and execution of influencer campaigns for our gaming clients with a focus on the Brazilian market, in a full-time remote position.

What you will do:

• Identify, evaluate and negotiate with Portuguese-speaking gaming creators and streamers in Brazil on Twitch, YouTube, TikTok and Instagram
• Own campaign workflows: briefing talent, coordinating content production, tracking deliverables and ensuring brand and legal compliance
• Analyze performance data, report clearly to clients and stakeholders, and optimize running and future campaigns
• Work closely with creative, account management and media teams to deliver on time and on budget

What you bring:

• Native or fluent Brazilian Portuguese and excellent written and spoken English
• Proven experience in influencer and social media marketing for games, including relationships with creators, streamers and agencies
• Strong knowledge of the Brazilian gaming and creator landscape, including key streamers, communities, mobile gaming habits and trends
• Strong campaign planning and project management skills, with the ability to juggle multiple campaigns and deadlines remotely
• Ability to turn performance data into insights and clear reports
• Skill in translating brand goals into creator-friendly briefs and content concepts
• Experience working with cross-functional teams (creative, production, media buying, account management)
• Familiarity with influencer management tools, CRM systems and social analytics platforms is a plus
• Degree in Marketing, Communications, Media, Business or a related field, or equivalent practical experience

Our Values

We are committed to inclusive, non-discriminatory practices and respect for diverse creators and audiences.