Software Engineer (Salesforce)

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Software Engineer (Salesforce) based in Brazil.

We are looking for a skilled Software Engineer specializing in Salesforce to develop, optimize, and maintain advanced marketing automation and customer data solutions. In this role, you will work extensively with Salesforce Marketing Cloud and Data Cloud, building personalized customer journeys and ensuring seamless data integration across platforms. You will leverage SQL, AMPScript, and Salesforce automation tools to improve data quality, operational efficiency, and campaign performance. Your work will contribute to delivering relevant, data-driven customer experiences throughout the entire customer lifecycle. You will collaborate with technical teams, business stakeholders, and external partners to troubleshoot challenges and implement scalable solutions. This is an opportunity to work remotely in a collaborative environment that encourages continuous learning, professional development, and technical excellence.

Accountabilities

• Salesforce Development: Develop, implement, and optimize solutions using Salesforce Marketing Cloud and Salesforce Data Cloud, ensuring reliable and scalable marketing technology capabilities.
• SQL Development and Data Management: Write and execute advanced SQL queries for data extraction, validation, analysis, and process optimization, supporting accurate reporting and informed business decisions.
• Customer Journey Management: Create, maintain, and optimize customer journeys using Journey Builder, ensuring personalized, efficient, and consistent interactions throughout the customer lifecycle.
• Marketing Automation: Build and manage automated processes through Automation Studio, monitoring workflows, investigating failures, and maintaining operational continuity.
• Data Extensions and Relational Modeling: Manage Data Extensions and relational data structures, including primary key definitions, table relationships, database imports, data integrity, and dependencies between datasets.
• CloudPages and AMPScript: Develop and maintain CloudPages and forms using AMPScript, ensuring functional integrations, reliable performance, and optimized user experiences.
• Salesforce Data Cloud Optimization: Develop and optimize Data Streams, segmentation strategies, Data Model Objects (DMOs), Data Lake Objects (DLOs), and activations to improve audience targeting and marketing campaign effectiveness.
• Data Integration: Analyze, implement, and optimize integrations and data flows between systems, ensuring accuracy, consistency, and efficiency in information transfers.
• Incident Management and Troubleshooting: Investigate technical incidents, perform troubleshooting, identify root causes, and implement effective solutions to prevent recurring issues.
• Cross-Functional Collaboration: Work closely with technical teams, business stakeholders, and external suppliers, providing proactive project updates and ensuring alignment on expectations, priorities, and deliverables.
• Continuous Improvement: Identify opportunities to improve existing Salesforce processes, data architecture, integrations, and automation workflows.

Requirements

• Salesforce Experience: Proven experience working with Salesforce Marketing Cloud and Salesforce Data Cloud, including the development, configuration, and optimization of platform solutions.
• SQL Expertise: Strong SQL skills, particularly in advanced queries, data validation, data extraction, and process optimization.
• Journey Builder: Practical knowledge of creating, maintaining, and analyzing customer journeys using Salesforce Journey Builder.
• Automation Studio: Experience developing automated processes, monitoring workflows, investigating failures, and maintaining automation solutions through Salesforce Automation Studio.
• Data Extensions and Data Modeling: Knowledge of Data Extensions and relational data modeling, including primary keys, table relationships, data imports, data integrity, and understanding dependencies between datasets.
• CloudPages and AMPScript: Knowledge of CloudPages and AMPScript for developing and maintaining landing pages, forms, and integrated functionalities.
• Data Cloud Components: Understanding of Data Streams, segmentation, Data Model Objects (DMOs), Data Lake Objects (DLOs), and activation processes within Salesforce Data Cloud.
• Systems Integration: Experience analyzing and managing integrations and data flows between different systems and platforms.
• Technical Troubleshooting: Strong investigative and analytical skills, with the ability to diagnose incidents, identify root causes, and implement effective technical solutions.
• Communication Skills: Excellent communication and interpersonal skills to collaborate effectively with business teams, technical professionals, and external suppliers.
• Problem-Solving: Proactive mindset, attention to de