Sales and Marketing Manager

About E-Shift LabE-Shift Lab identifies international technologies and brings them to market in Brazil and Latin America. We work with local and international partners across healthcare, mobility, and infrastructure to adapt solutions to local needs and build the partnerships that help them reach customers.

About the roleYou will lead sales and marketing for E-Shift Lab, reporting directly to company leadership. You will set commercial priorities, lead the team, and work directly with customers and partners. The role spans the full B2B sales cycle, from identifying prospects and developing proposals to negotiating contracts and closing deals.

Your initial priorities will include growing Sterozone, our disinfection solution, and overseeing the marketing and content roadmap for Safe Hospital, our platform for healthcare professionals. You will also support go-to-market plans for other ventures in the group.

What you’ll do- Develop and execute sales plans. Set revenue targets with leadership, identify priority customer segments, and define positioning, pricing, and go-to-market plans for each solution.

• Lead and coach the sales and marketing team. Manage key accounts and commercial partnerships, participate in customer meetings, and lead negotiations on proposals and contracts.
• Own the CRM and sales pipeline. Define sales stages, keep opportunity records and next steps up to date, track conversion rates, and report revenue forecasts to leadership.
• Lead B2B marketing across campaigns, content, and communications. Maintain a consistent brand and measure which activities generate qualified leads and sales opportunities.
• Give the sales team the materials it needs at each stage of a deal, including presentations, case studies, technical briefs, and proposal templates. Work with product, technical, and operations teams to make sure proposals reflect what we can deliver.
• Coordinate the Safe Hospital roadmap across website updates, editorial content, newsletters, and events. Set priorities and follow through with internal teams and external partners.
• Use AI tools such as ChatGPT and Claude for market research, proposal development, content drafting, data analysis, and workflow automation. Verify outputs and protect confidential information.

What you’ll bring- A track record in B2B sales, including direct involvement in prospecting, negotiating, and closing deals.

• Experience leading or developing a team and taking responsibility for commercial targets.
• Hands-on experience with CRM, pipeline management, and revenue forecasting.
• Experience planning and executing B2B marketing campaigns and measuring their contribution to sales.
• Practical experience using AI tools to improve sales, marketing, or operational workflows.
• Strong written and verbal communication in Portuguese, with the ability to explain technical solutions in terms that matter to customers.
• A bachelor’s degree in Business, Marketing, Engineering, or a related field.

Preferred qualifications- Experience selling to hospitals, clinics, or other healthcare organizations, or bringing technology solutions to market in healthcare, mobility, or infrastructure.

• Experience integrating CRM with lead capture, email marketing, or automation tools.
• Professional proficiency in English or Spanish for working with international partners.
• An MBA or other relevant postgraduate qualification, is a plus.