Business Development & Commercial Strategy — Healthcare

Business Development & Commercial Strategy — Healthcare | Brazil

Remote · Brazil | Flexible engagement model

HosTalky is a Canadian healthtech company building AI-assisted clinical documentation and workflow technology for healthcare professionals.

Our product has been shaped through real-world use and market experience across Brazil, Canada, and the United States.

We are now entering a new stage: turning that experience into repeatable commercial opportunities, institutional adoption, and revenue.

To help us build that next chapter in Brazil, we are looking for someone who combines commercial strategy, business development, and healthcare market knowledge.

This is not simply a lead generation role.

We are looking for someone who can help us understand where to play, which organizations to prioritize, how to approach them, and how to turn market opportunities into commercial relationships.

The roleYou will work closely with HosTalky’s Growth & Product Lead, Brazilian clinical/pilot coordination, and leadership in Canada to develop and execute our commercial strategy in Brazil.

You will help answer questions such as:

• Which healthcare segments should we prioritize?
• Which organizations are most likely to have a real need for our product?
• Who are the right stakeholders inside those organizations?
• What is the best entry path for each type of player?
• Which opportunities are worth pursuing now — and which are not?
• What should a commercial or Proof of Value proposal look like for each account?
• How do we convert pilots and early interest into longer-term revenue?

You will help us move from:

market intelligence → account strategy → qualified opportunities → commercial conversations → Proof of Value → adoption and revenue

What you will work onCommercial strategy- Help refine HosTalky’s commercial strategy for Brazil.

• Map priority segments, account types, and market opportunities.
• Identify where our current product has the strongest commercial fit.
• Analyze healthcare players, competitors, market dynamics, and potential entry paths.
• Help prioritize accounts based on strategic value, fit, probability of conversion, and revenue potential.
• Bring market intelligence into Growth and Product discussions.

Account and opportunity development- Build and manage a focused pipeline of high-potential healthcare organizations.

• Research target accounts and understand their structure, priorities, and decision-making dynamics.
• Identify relevant stakeholders across:
• business leadership;
• innovation;
• clinical leadership;
• operations;
• digital health;
• IT;
• partnerships;
• procurement.
• Develop account-specific outreach and engagement strategies.
• Generate and qualify institutional opportunities.
• Prepare stakeholder maps and commercial hypotheses before strategic meetings.

Commercial conversations- Conduct or support discovery conversations with healthcare organizations.

• Understand the business problem behind the clinical or operational pain point.
• Help identify:
• who owns the problem;
• who influences the purchase;
• what creates urgency;
• what success would look like;
• what could block adoption;
• and what would need to happen for a pilot to become a commercial relationship.
• Support proposal development and commercial follow-up.
• Help shape positioning and messaging depending on the type of account.

Proof of Value and conversion- Work with our clinical/pilot team to identify opportunities suitable for a structured Proof of Value.

• Help define the commercial hypothesis behind each evaluation.
• Ensure pilots are connected to a potential adoption path from the beginning.
• Support the transition from pilot or evaluation into commercial discussion.
• Help define what evidence a buyer would need to justify continuation or expansion.

What this role is NOTThis is not:

• a social media marketing role;
• a generic SDR position;
• a high-volume outbound role measured by cold calls;
• a pure healthcare operations role;
• a role focused only on generating meetings;
• a position where launching a pilot is considered the end goal.

We care more about building a smaller number of strategically relevant opportunities with a credible path to revenue than creating a large pipeline with weak fit.

What we are looking forWe are looking for someone with a strong commercial mindset and enough experience in healthcare to understand how this market actually works.

Relevant backgrounds may include:

• healthtech business development;
• healthcare SaaS;
• hospital or clinic commercial teams;
• healthcare consulting;
• medical devices;
• diagnostics;
• pharma;
• digital health;
• healthcare partnerships;
• innovation or corporate strategy within healthcare.

You do not need to be a clinician.

You do need to understand that selling to healthcare organizations involves multiple stakeholders, long decision cycles, operational complexity, trust, and institutional dynamics.

Required- Strong exper